UNIF Clothing

For the release of UNIF Clothing‘s Don’t Care Bears skateboard decks, we thought up a concept and strategy to  introduce a live action version of the 04 individual characters printed on the decks. Each character is personified with the bears unique trait; high brutal, drunk, and dead. UNIF Don’t Skate.

Directed by
Reza Rasoli

Produced by
Eric Espinoza
Atom Whitman

Don’t Care Bears
Ma’ila Sofia
Hemlock Hellebore
Derek “Yung Perl” Pelman
Mota Namtihw

Camera Assistant
Ramez Silyan